Athletes are people first.

OnBalance entered the arena to help Care Providers deliver better mental health outcomes for athletes. Because better care = better performance.

About OnBalance


OnBalance was founded by a former D1 athlete and designed in collaboration with the leading behavioral specialist in college sports. We knew that mental and behavioral health care was often fragmented and reactionary, with hard-to-quantify treatment outcomes. Institutions lacked protective solutions for mental healthcare governance and care accountability.

Everything changes with OnBalance.

We partner with collegiate athletic departments and professional sports organizations to help Care Provider teams manage the mental health and well-being of athletes. The OnBalance platform brings together care management, clinical interaction tracking, and performance optimization tools for athletes.

Our Mission


Our mission is to provide athletes, mental health care management teams, and the eco-system of patient care, a software platform with measurable metrics resulting in better outcomes, optimized athletic performance, and institutional accountability.

Our Values


  • Measured Outcomes

    We develop models to collect data that allow us to identify trends that help with improving mental health case outcomes correlated with athletic performance. Our process is backed by a specialized scoring system, which tracks an athlete’s treatment and recovery journey.

  • Institutional Compliance

    We provide higher education institutions and professional sports organizations with the care tracking platform they need to manage the mental health challenges faced by their athletes. This helps with accountability, governance and protective insurance.

  • Efficient Communications

    Our platform connects care providers with efficient communication, by eliminating excess channels of communication, to ensure more timely interventions and improved treatment outcomes.

Meet the founder


Walt Norley

Founder, Chairman & CEO

Walt Norley is a proven entrepreneur who has pioneered successful technology companies including OnLink and UgMO Technologies. As Founder and Chief Executive Officer of OnBalance, he is now focused on converting data into valuable insights in mental healthcare. The cause is near and dear to Walt's heart - he has managed a bipolar disorder for over four decades and is a former Division I quarterback at Ohio State and Georgia. His drive behind creating OnBalance was simple: help save as many lives as possible and de-stigmatize the issue for those suffering in silence.

Board of Directors

  • Walt Norley

    Founder, Chairman & CEO, OnBalance

  • Scott Addis

    Founder and CEO of Beyond Insurance

  • Dr. Anthony V. Coletta, MD, MBA

    Physician & Entrepreneur

  • Julian Geiger

    Former Chairman & CEO, Aeropostale, Inc.

  • Ned Moore

    Co-Founder, Chairman & CEO, Clutch

  • Jack Nicklaus II

    Former President, Nicklaus Design at Nicklaus Companies

Advisory Board

  • John Brody

    Senior Advisor, Board Member

  • Meg Meurer Brossy

    OnBalance Senior Advisor, Growth Advisor, Board Member, Data Monetization, Investor

  • Tim Chambers

    VP of Business Development, Azura Vascular Care/National Cardiovascular Partners

  • Bill Duffy

    CFO & COO, Goal Acquisitions Corp

  • Meredith Geisler

    Visiting Assistant Professor of Sport Management School of Business George Washington University

  • Dr. Ginger Gilmore, DBH, M Ed, ATC, LAT

    Director Behavioral Medicine/Athletic Trainer, University of Alabama

  • Scott Jenkins

    President at S. M. Jenkins & Co.

  • Kevin Myers

    Chief Product & Marketing Officer, Director, AiAdvertising

  • Frank Vuono

    Strategic Marketing Executive

Leadership Team